Local Shark history and team
The origin: a freelancer with a passion for SEO
Joey Clerc, founder of Local Shark, started out on his own as a freelancer just after the Covid crisis. Initially, he created WordPress sites using Elementor, but soon discovered the immense potential of Google listings. This was the beginning of a deep passion for local SEO.
+100 optimized files
Software vision
With the rise of AI, Joey imagined a tool capable of automating and industrializing all possible optimizations on Google listings.
But local SEO is a world of sharks.
Google doesn't do anyone any favors. Between keywords in titles, NAP networks and spam reviews, it's often a nightmare for white hat rankings.
But Joey believes in it. He wants a clean, long-term, 100% Google-compliant tool. For a while, everything runs on Zapier, Airtable, Notion... in short, DIY.
+200 optimized files
Meeting with Hugo
That's when Hugo arrives, who understands what's at stake and gives a boost to development.
Objective: create a tool to crush black hat competitors using all the optis authorized by Google.
And it works. Rankings follow rankings. We industrialize our strategy. We prove we can dominate the results without cheating.
+300 optimized files
MVP: Local Shark
Joey and Hugo team up with Ziema, a serious and solid tech agency.
First in-house version of Local Shark, tested on our own customers and partner agencies.
First feedback, first adjustments. The tool is running, the performance is there.
The tool becomes real.
400 plugs in Local Shark
V1
After several months of intensive beta testing, we're officially launching the commercial version of Local Shark.
Over 400 active files are managed via our software.
It's the start of a new era: agencies move into production mode, freelancers save an incredible amount of time, and the first feedback is unanimous:
Local Shark saves time, boosts rankings, and finally lays the foundations for true scalable local SEO.
The ambition of our Google listing management software
Local Shark isn’t just a tool.
It’s a movement. It’s a community. A vision of local SEO that’s modern, clean, scalable and human.
For SEO consultant Web copywriter Webdesigner WordPress developer Web integrator Graphic designer Motion designer Community manager Copywriter UX/UI designer Coach digitale SEO trainer Freelance SEA Website creator
For Web agency SEO agency Marketing agency Communications agency Web design agency Social media agency Branding agency Growth marketing agency Design studio Agency franchise SEA agency White label agency
For Craftsmen Restaurateurs / Chaines Hair salons Beauty salons Shops Bakers Car garages Driving schools Training centers Medical practices Franchises Real estate agencies Sports centres Photographers Tattoo artists Sports coaches Bed and breakfasts Chartered accountants Lawyers Notaries
Our goal:
Become THE European reference for local SEO.
Not just about Google listings, but also about the future of SEO with AI, voice interfaces and the local search of tomorrow.
*Average record after 4 months on Local Shark
The Local Shark team
Dream team for local SEO software
Founder
Google Certified Expert GMB Product, local SEO strategist, visionary of the Local Shark project.
Co-founder
Software tech brain, structuring, logic, obsession with white hat efficiency.
Business development
After-sales service, customer acquisition, onboarding and software demos.
Project Manager
Front-end developer & designer
Full stack developer
Back-end developer
